The Better Service Business website was conceived, designed and launched by Dynamic Digital Advertising in 2003. A reaction to the dismal state of customer service in the US, especially by technology companies. DDA is a passionate believer in the need for excellence in customer service. DDA does not believe in voice mail, and is committed to giving every client an immediate and effective response to every need and request. The BSB symbol not only, exemplifies this passion, but it is also available for download and posting on the website of any business that shares DDA's commitment to excellence in customer service.